Project Description

The brand launched its 2019 Back to School Assortment with Marilyn Dennis show stylist, Alexis Honce.

As one of Canada's leading fashion retailers, Joe Fresh offers convenient, fun and affordable apparel, accessories, and footwear for the whole family. You can shop the brand online at or visit them at over 300+ retail locations across Canada.

  • Digital Media Strategy & Execution
  • Customer Acquisition
  • Digital Analytics

Leveraging Social Proof to drive Back to School sales

Paid amplification execution of the brands' Back to School assortment to parents across social & digital platforms.